International Marketing

International marketing is a highly complex and scientific activity as compared to domestic selling.there are different governmental rules and regulations which have a bearing on business operations of various countries.business practice also differs widely and even language is not the same as that of exporter, International competition in terms of price ,product, quality and standards, packing and packaging ,credit terms , delivery schedules and after sales service facilities to mention a few , is serve there by rendering the task of export marketing, more and more varied, hard and complex.

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